Echinacea purpurea 'PowWow White' (Coneflower)

A beautiful, bright white flowering cultivar of Echinacea purpurea, 'PowWow White' is a sun-loving perennial wildflower that comes with bold, showy white flowers with inflexed, drooping petals. A relatively compact selection with lasting blooms from early to late summer or fall, 'PowWow White' grows to only 18-24" tall in small clumps of about 12-18" wide, making it perfect for low borders, prairies, small pollinator gardens, and even forest edges. 

'PowWow White' is excellent for cut flowers arrangements, and cutting flowers regularly can prolong the plant's bloom window, but when flower heads are left intact, they can last through the late fall and winter seasons, provides a food source for a variety of songbirds. 'PowWow White' flowers attract butterflies, pollinators, and hummingbirds, and are additionally deer resistant and tolerant of drought, heat, and humidity.